My work sits at the intersection of visual identity, apparel, and media. I focus on how clothing and appearance function as systems—shaping perception, authority, and cultural meaning across platforms and audiences.

EXPERIENCE & POV

With experience across media-facing environments and public platforms, my approach centers on coherence—ensuring that visual identity aligns with message, context, and audience rather than trend or surface-level styling.

My work spans apparel strategy, visual direction, and cultural advisory for brands, talent, and organizations operating in highly visible spaces.